Expectational Analysis

There are two traditional approaches to stock selection and market prediction: fundamental analysis and technical analysis. Fundamental analysis deals with factors such as earnings, dividends, price-to-earnings (P/E) ratios, and projections of the strength of the economy. Fundamentalists use this information to forecast future stock prices. Technical analysis focuses on historical price patterns, volume characteristics, trends, and quantitative analysis in order to predict future price movements in a stock.

SIR has taken traditional stock analysis one step further. We have designed, developed and refined what we call Expectational Analysis^®. What exactly is Expectational Analysis^®? It is market research that incorporates fundamental analysis, technical analysis and a key unknown third element, sentiment analysis -- the dissection and study of the beliefs and convictions of the market.

Expectational Analysis^® and the "three circle" graphic representing Expectational Analysis^® are Registered Trademarks (®) of Schaeffer's Investment Research. All rights reserved.